Pre-sales · Post-sales · Control
No lead left unanswered.
Your salesperson gets a customer ready to close.
Drive more deals.
Pre-sales and post-sales on autopilot, 24/7, in English, Spanish and Portuguese. Your whole store in one place, so you sell more, spend less and keep more money in your pocket. And a team of specialists runs your store's strategy with market data, so you get the best result every month.
- Live, 45 minutes
- Month to month, no setup fee
- Your salesperson closes
Dot · Instagram · Sat · 11:12 PM
Customer: Hola, ¿el Corolla 2018 gris todavía está disponible? ¿Puedo pasar el martes?11:12 PM
Dot: ¡Hola! Sí, está disponible. Te mando fotos, precio y el enlace para la aplicación de crédito. ¿Martes a las 11 te queda bien?11:12 PM
Visit booked · Tuesday, 11:00 AM
The cost of silence
An unanswered lead buys from the dealer across the street.
Sales don't vanish all at once. It is the Saturday lead answered on Monday, the forgotten follow-up, the payment nobody collected and the month closed in a spreadsheet weeks later.
Seconds
is how long Dot takes to reply, at any hour, in three languages.
Instagram · Direct
Lost saleCustomer: Hola, ¿el Corolla 2018 gris todavía está disponible? ¿Puedo pasar el martes?Sat · 11:12 PM
No reply until Monday, 9:40 AM
Customer: Ya compré en otro lugar, gracias.8:55 AM
What you get
We handle the before and the after. The sale belongs to your salesperson.
Pre‑sales
Dot, with Bia and Theo on Scale
Answers every lead in seconds, follows up, asks for the credit app and books the visit.
Your salesperson closes
Always your own
Gets the customer ready: conversation, car, credit app and proposal.
Post‑sales
Leo
Collects BHPH payments, reaches out for repeat business and asks for reviews.
Control
Caio and Iris
Inventory, floor plan, partners, the buy list and the weekly close.
Spend less
Savings through efficiency
Sell more
Results through performance
More money in your pocket
Growth through management
A team of specialists with market data runs the strategy. Every plan gets guided onboarding and Iris's data; on Growth, a specialist meets with you every week.
Built for the independent used-car dealer in the US. Not for franchise stores.
How it works
From an 11 PM lead to the customer's next car.
Before the sale
- Sat · 11:12 PMDot replies in seconds, in Spanish
- 11:20 PMCredit app by link and a booked visit
- MondayFollow-up nobody has to remember
- Tue · 11:00 AMYour salesperson gets a ready customer and closes
After the sale
- Day 1Contract, payment book and review request
- Every day, 9:05 AMLeo collects the BHPH payment
- Months 3, 6 and 12Service, anniversary and the next trade-in
- Every Monday, 8:05 AMCaio sends the week's close
In your salesperson's hands
- The whole conversation
- The car the customer wants
- The completed credit app
- The PDF proposal
Everything included
Hired separately, all of this would cost about $6,890 a month.
More than 60 items, no add-on modules and no setup fee.
Separately
$6,890
estimate per month
Core
0.6
extra car a month pays for the plan
Scale
1.2
extra car a month pays for the plan
See the math, line by line
- Part-time BDC, nights and weekends$2,800
- CRM with follow-up$400
- Website chat$150
- Dealer website with inventory$250
- CarGurus, Cars.com and Autotrader feed$300
- Facebook Marketplace extension$40
- Social media agencyScale$800
- Ads managerScale$500
- Vehicle creatives$300
- Bookkeeper$900
- F&I compliance$250
- BHPH collections by message$100
- Review requests$100
- Repeat business and win-backIncluded
- Autopilots with ACCEPTIncluded
- Separately$6,890
DealerDocket's estimates for an independent US dealer, not quotes. Without the Scale lines, Core covers about $5,590.
Response and pre-sales11 items
- Dot on WhatsApp
- Dot on Instagram Direct
- Dot on Messenger
- English, Spanish and Portuguese
- Instant handoff to a person
- AI follow-up
- Visit follow-up
- Scheduled messages
- Task reminders
- Meta's 24-hour window
- Click-to-WhatsAppScale
Sales and F&I9 items
- Pipeline and CRM with the conversation
- Credit application by link
- Full desking
- PDF proposal
- OFAC against the public Treasury list
- Red Flags
- Adverse Action
- Privacy notice
- Risk-based pricing
Inventory and money9 items
- Cost, days on lot and gross
- Floor plan by lender
- Interest and curtailment
- Partners with deductions before the split
- Investor split and statement
- Monday finance summary
- Monday operations summary
- Month-end close on the dashboard
- DealerCenter importer
Post-sales and collections11 items
- BHPH contracts
- Payment book
- Daily reminder at 9:05 AM
- Delinquency tracking
- Repeat business at 3, 6 and 12 months
- Win-back with a task
- Review requests
- Referrals with tracking and statement
- Post-sale automations
- Campaigns to your customer base
- VIP community on WhatsApp
Marketing and storefront15 items
- Dealer website with inventory
- CarGurus, Cars.com and Autotrader feed
- Marketplace extension
- Square and story creatives
- AI vehicle descriptions
- Page, Instagram, pixel and CAPI
- Lead source by portal
- Bia posts every carScale
- Tips postsScale
- Keyword per carScale
- Theo builds campaigns with AIScale
- Cost per lead by adScale
- Ad audiencesScale
- Storefront and Meta catalogScale
- List importScale
Management, data and control11 items
- Daily open and close
- Alerts in the store's group
- Weekly buy list
- Market report
- Autopilot with ACCEPT
- History of every action
- Role-based access
- Guided onboarding
- A specialist on your accountGrowth
- Weekly meetingGrowth
- Priority supportGrowth
- No tag: included on every plan
- ScaleFrom Scale up (on Core, Bia and Theo show what they would do)
- GrowthGrowth only
Plans
Start with Core. Move up when the numbers say so.
All three plans are month to month, with no setup fee and no contract. Change plans whenever you want.
What does it cost? Less than one car.
Core
Minimum expected
+2 cars
more a month, on conservative math. Less than 1 car already pays for the whole plan.
Savings through efficiency
Pre‑sales, post‑sales and control of the store
At your store: no lead left unanswered, collections on time and the week closed every Monday
- Dot: 24/7 response, follow‑up, visits and credit apps
- Leo: BHPH collections, repeat business, reviews and win-back
- Caio and Iris: the Monday close, the buy list and the market
- CRM, inventory, floor plan, desking, proposals, BHPH and F&I
- Website, listing feed and Marketplace extension
- DealerCenter import done by our team
- Bia and Theo in read mode: they show what they would do, without posting
- Up to 250 complete lead conversations a month, 100% AI
Scale
Minimum expected
+3 cars
more a month, on conservative math. Just over 1 car already pays for the whole plan.
Results through performance
Everything in Core, plus Bia and Theo bringing in customers
At your store: every car on the lot posted and every ad dollar tied to its cost per lead
- Everything in Core
- Bia: every car on Instagram and Facebook, in 3 languages
- Bia: answers comments and sends the car link by Direct
- Theo: AI campaigns, paused until you review, and cost per lead
- Storefront, Meta catalog and list import
- Your old customer base back: list import and WhatsApp template sends
- 800 AI credits and 2,000 emails a month
- Up to 500 complete lead conversations a month, 100% AI
Growth
Pricing on request
Ask us
Part of the fee comes from a share of the extra margin the store makes.
Growth through management
Everything in Scale, plus full consulting and an account specialist
Weekly management: a meeting with the owner and priority support on WhatsApp
- Everything in Scale
- A specialist from our team on your account
- A meeting with the owner every week
- Priority support in a WhatsApp group
- Up to 1,000 complete lead conversations a month, 100% AI
Unlimited users on every plan, and each AI use deducts its real cost from the month's credits. Bia posting on her own and Theo's automatic rules start off and only turn on when you type ACCEPT.
Estimate from the conservative math of a typical store, at an average profit of $2,000 per car, with no guaranteed result. In the demo, the math runs on your store's numbers.
On Core, Bia and Theo show what they would do, without posting anything or spending your ad budget.
FAQ
Common questions.
Does DealerDocket replace DealerCenter?
Inventory with cost, pipeline, credit applications, desking, contracts, BHPH, floor plan and F&I compliance all live in DealerDocket. What we do not do: send applications to RouteOne or Dealertrack, or pull credit. If you finance outside through them, keep DealerCenter for just that and run the rest here.
How much does DealerDocket cost?
Three plans, month to month, no setup fee and no contract, and the price comes from your store's math: in the 45-minute demo we put on the table what stops leaving your account and what starts coming in. To give you an idea, at an average profit of $2,000 per car, less than 1 extra car a month pays for Core and just over 1 pays for Scale, against a minimum expectation of 2 and 3 extra cars. Growth is priced on request: part of the fee comes from a share of the extra margin the store makes. Unlimited users on every plan, with 400 AI credits on Core, 800 on Scale and 1,600 on Growth.
Does it handle buy here pay here?
Yes: contracts, payment books, an automatic payment reminder every day at 9:05 AM and delinquency, together with floor plan interest and curtailment.
Who is DealerDocket for?
Independent used-car dealers in the United States, focused on the 20 to 30 car lot run by its owner. Franchise dealerships are not the target.
Can I use it on my own before signing up?
There is no self-serve access. In 45 minutes, live, you see DealerDocket running in a complete store, and your own store is created during the call, with your inventory imported. If it makes sense, it is month to month with no setup fee.
I already use DealerCenter. Will I have to type everything in again?
No. The day you say yes, our team imports inventory, customers, contracts and installments from DealerCenter, with no duplicates.
Does the AI sell in place of my salesperson?
No. Dot answers in the customer's language, at any hour, follows up, asks for the credit app and books the visit. When the customer asks for a person, or when it is time to close, the conversation goes to your salesperson. Your salesperson always closes.
What about my data?
It is yours, and only your store sees it. Each person on your team sees what their role allows, and every action is logged with name, date and time.
Do Bia and Theo publish on their own?
Only if you turn it on. Posting on her own and automatic campaign rules start off and only turn on when you type ACCEPT. Until then, Bia drafts and you approve each post, and Theo suggests and you decide. A new campaign always starts paused.
See it running in a complete store.
In 45 minutes, live, you see inventory, conversations, collections and the weekly close running. On the same call, we create your store and import your inventory.
- 1TodayThe demo
- 2The day you say yesOnboarding, with Dot turned on
- 3Your first MondayThe first close on WhatsApp
Meanwhile, every unanswered lead keeps going to the dealer across the street.
Drive more deals.