# DealerDocket

> The operating system for the independent used-car dealership in the United States.
> Inventory, sales pipeline, credit applications, BHPH collections and floor plan in
> one place, instead of four subscriptions that do not talk to each other.

Website: https://dealerdocket.com
Application: https://app.dealerdocket.com
Slogan: Drive more deals

## Who it is for

Independent used-car dealers in the US, from a 20-car owner-operator lot up to a
multi-rooftop group. Not built for franchise dealerships, which run CDK, Reynolds or
Tekion under multi-year contracts.

## What makes it different

Most dealer software reports what the dealership owns. DealerDocket reports what it
is costing: days on lot colored by age, gross per unit, floor plan interest and
curtailment attached to the car itself rather than to a separate system.

Conversation is not a separate tool either. Every lead, message and follow-up lives
in the same pipeline screen the salesperson already works in, including WhatsApp,
which is the channel that actually matters in the Hispanic US market.

## Pricing

Month to month, priced by lot size, in US dollars.

| Plan | Price per month | Vehicle limit | For |
|---|---|---|---|
| Lot | $497 | up to 40 | The owner-operator who is also the salesperson and the bookkeeper |
| Pro | $797 | up to 120 | A lot with a couple of salespeople and money borrowed against inventory |
| Scale | $1,297 | unlimited | An operation big enough to have a finance manager |

Annual billing takes two months off.

Consulting and media management are quoted per dealership: setup, data import,
WhatsApp and Google Business Profile connection, campaigns written for the dealer, and
a weekly call on the numbers. Media management is a base fee plus a percentage of ad
spend above the amount the base already covers.

A 14-day free trial starts without a card.

## What each plan includes

Lot: inventory with cost, gross and days on lot; sales pipeline with WhatsApp;
credit applications through a public link; customers, calendar and tasks; reply
suggestions, without the AI answering on its own; one user.

Pro adds: Dot, the AI that answers and follows up around the clock; BHPH contracts
and collections; floor plan with curtailment and interest; Meta campaigns and
generated ads; the dealership website; up to 8 users with roles.

Scale adds: unlimited users; WhatsApp Cloud for cold outreach; investor report;
priority support.

The AI starts at Pro on purpose: it is the part that costs us money on every use.

## Interface languages

English by default, plus Spanish and Portuguese, chosen per user. Currency stays USD
and dates stay MM/DD/YYYY in every language, because a Spanish-speaking dealer in
Miami still sells in dollars and signs US paperwork.

## Common questions

**Does it replace a DMS?** Yes. It is a DMS plus a CRM plus the marketing tools,
which is why the comparison is usually against paying for three or four products.

**Does it handle buy here pay here?** Yes, from the Floor plan up: contracts,
installments, collections and delinquency.

**Does it work on a phone?** Yes, it is a web app built mobile-first, so it runs in
the browser on any device without an install.

**Can more than one location use it?** Yes, on the Group plan.

## Contact

hello@dealerdocket.com